The Restaurant Success Podcast

Adapting to Changing Alcohol and Dessert Trends in Restaurants

Matthew Mabel Season 1 Episode 8

In this essential episode for restaurant entrepreneurs and business owners, Matthew Mabel explores the evolving landscape of restaurant beverage and dessert sales. Drawing from decades of experience in restaurant consulting, Matthew discusses how successful restaurateurs are navigating the shifting trends in alcohol consumption, particularly among younger demographics. The episode provides valuable insights into maintaining profitability through innovative zero-proof beverage programs, compelling dessert offerings, and strategic menu updates. Perfect for multi-unit restaurant operators looking to optimize their business model and adapt to changing consumer preferences in the food service industry.

Key Topics Covered

  • Analysis of changing alcohol consumption trends and their impact on restaurant business models
  • Strategies for developing and marketing successful zero-proof beverage programs
  • Addressing the challenge of declining dessert sales and solutions for increasing dessert revenue
  • Approaches to refreshing core menu items while maintaining brand identity
  • Discussion of the "Retire in Place" concept for restaurant owners

Links Mentioned

Resources Mentioned

Connect with Matthew Mabel

Matthew works with owners of successful, independent, multi-unit restaurants to improve:

  • Profit growth
  • Sales optimization
  • Guest count increase
  • Unit expansion
  • Employee engagement
  • Brand loyalty

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